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# Epic Games Drops INSANE Deal: Developers Can Keep 100% of Game Revenue
- URL: https://indiegamedaily.com/epic-games-drops-insane-deal-developers-can-keep-100-of-game-revenue/
- Published: 2026-03-03T09:32:34.000Z
- Updated: 2026-03-03T09:32:34.000Z
- Description: Launch your game and keep 100% revenue for six months with Epic First Run an exclusivity deal that could reshape indie success forever.
- Author: Rottie
- Tags: Tools, #Import 2026-06-08 08:26, #Import 2026-08-06 15:56, #Import 2026-09-24 12:27

If you ever thought the gaming industry was predictable, think again. Epic Games just shook up the entire digital storefront scene with a *bold new initiative* that’s got developers and publishers buzzing and gamers wondering what it means for their next favourite game.

## KEEP 100% OF PROFITS

In a move that sounds almost *too good to be true*, Epic has launched **Epic First Run**, a new program that lets game creators take home **every cent their game makes** during the *first six months* on the Epic Games Store. That’s right — **100% net revenue**, no sharing with Epic if they agree to make their game *exclusive* to the store for that period.

Normally, the platform splits earnings **88% to developers** and **12% to Epic** — which already beats rivals like Steam but First Run *throws that out the window* for half a year.

## WHAT’S THE CATCH?

Of course, this isn’t a free-for-all:

- To qualify, a game must be **brand new** it can’t have already launched on Steam or other major PC storefronts.
- The deal only applies if the game stays *exclusive* on the Epic Games Store for six months.
- After that? The revenue share goes back to Epic’s standard split.

Still, for many indie studios and even big publishers, this could mean *millions more in their pocket* right out of the gate money they could use for *marketing, expansions, or even funding their next big hit*.

## WHY EPIC IS MAKING THIS CRAZY OFFER

This isn’t just a generous tax cut it’s a strategic power play.

Epic wants to lure developers away from competitors, especially Valve’s dominant Steam platform, by offering deals no one else has dared to try. With millions of users and a growing global audience, Epic is banking on exclusivity and big rewards to *reshape the PC gaming landscape*.

## WHAT COULD THIS MEAN FOR GAMERS?

If more developers embrace First Run, the next few years could be filled with fresh, exclusive titles on the Epic Games Store games *you might not see anywhere else*.

Some players are excited, others skeptical, but one thing’s for sure: this controversial new program has the gaming world *talking*.